This Specialized Age

We met a gentleman at lunch the other day who told us that the National Biscuit Company has a Vice-President in Charge of Fig Newtons. We rushed right back to our office and called up the National Biscuit Company. To the switchboard girl who answered we said, as calmly as possible, “The Vice-President in Charge of Fig Newtons, please.” Without audible surprise, she connected us with a lady who said, “Can I assist you, please?” We repeated our request for the Vice-President in Charge of Fig Newtons. “Well,” she said, “if you wish to speak with the Vice-President in Charge of Sales of Fig Newtons, that’s Mr. F.K. Montgomery, but if you want the Vice-President in Charge of Ingredients and Manufacture of Fig Newtons, that’s Dr. E.T. Oakes. Which one do you want?” We said we’d think it over, and hung up.—New Yorker

The Glass of 1936

Experts claim that they can take one pound of liquid molten glass and spin it into a thread that will reach around the earth—a thread one twentieth as thick as a human hair and smaller and finer than silk, though much stronger. A silkworm requires three weeks to spin a mile of silk fiber: a mile of glass thread can be spun in just three seconds. Cinderella wore a glass slipper to the ball, but her American sister may soon be able to wear a complete costume of glass.—American Glass Review

Glass hats in lustrous colors are now on sale in New York shops. Perhaps the first such hat was crocheted from blue glass yarn by the wife of one of the Owens-Illinois research workers, who then proceeded to knit herself a purse to match. Girl employs of the Owen-Illinois plant are said to have embroidered doilies and knitted sweaters in attractive patterns from glass thread.—Glass Industry